Flexing our Mo-Graph Muscle for KVCTC

When a client needs a spot (and needs it now), we’ll go to the ends of the earth—literally—to get it done for them. In this case, the Kanawha Valley Community and Technical College needed a :30 TV spot to advertise its new sustainable building and weatherization programs. Something young, hip and fresh. And fast. Brainstorming, [...]

Telling Your Story

In today’s competitive climate, offering a quality product or service at a fair price is only half of the success equation. What sets the most profitable businesses apart is their ability to connect with customers. And that starts with a persuasive brand story. For 25 years, MotionMasters, an award-winning multimedia company based in Charleston, has [...]

Create Online Videos That Can Lead to More Sales

Are you watching more online video than you did a year ago? You are not alone. Here is a great article on how to generate video that can lead your customers to the sale. http://www.entrepreneur.com/article/219625

Fostering Friendship Through Mentorship

In Greek mythology, Mentor was the counselor to Telemachus while his father, Odysseus, was away. Mentor was key to Telemachus’ growth by guiding, educating, and protecting him, introducing him to influential leaders, and teaching him valuable leadership skills. Mentor’s role is similar to the challenges and responsibilities faced today in academia in the everyday interactions [...]

MotionMasters Wins Telly for “Deadly Driving Distractions” video

We brought teens from area high schools together for informal discussion groups. We interviewed helicopter-rescue paramedics, a hospital chaplain and an emergency room surgeon. We scored an on-camera interview with the nation’s leading expert on distracted driving. We also interviewed the parents of a young Marine who died while texting and driving. Our diligence in [...]

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